YHOO to Buy interCLICK, GOOG Revamped Gmail, Wall Street still Lurching
Ditching its plan to sell, Yahoo! Inc announced on Tuesday that the company will acquire interCLICK Inc, an advertizing firm. The transaction has an equity value of about $ 270 million.
With declining stock prices of Yahoo Inc, investors and analysts lost faith in the company which may end up in sale, instead stood up for acquisition! This move is aimed to pool in revenues by delivering ads for a greater display. At the same time, merger at $ 9 per share with Yahoo! Gives interCLICK an opportunity to expand into video and mobile advertising.
Yahoo fell a total 10% as November sprang up ringing in just two days (dropped 5.5% on Monday and further 4.5% on Tuesday). Stock closed at $ 14.93, with a $-0.71.
A facelift for Gmail
At the same time, Google Inc (GOOG) is ready to add new features in its new design. The Gmail users can access the new look by clicking at right bottom link- “Switch to the New Look”.
Sometime this week, GOOG is offering its Gmail users new search box, customizable inbox, a display of profile picture in the contacts with high resolution themes in its new version. The announcement was released in a blog on Tuesday.
Wall Street Rolling
With the low ranks of Bank of America, Yahoo and Wall Street met its low as November arrived. The major stock indexes dropped at least 2% for the second day. APPL and GOOG both dropped above 2%.
NASDAQ falling lowest at 2.9%, S&P 500 dipped 2.8% and Dow Jones stopped closed with a 2.48% low.
The impact of European Crisis looms large on Wall Street.
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